Strong, balanced leaders are fundamental to the success of organizations. Similarly, robust vivacity (mentally, emotionally, physically and !relationally) is core to an individual leader’s success. Achieving such aliveness has a powerful effect on his or her bottom line achievements.

Systematically developing a company’s executive talent pool while maintaining the kind of strong individualization that an individual sparring partnership allows, is a proven strategy for attaining leadership excellence in today’s organizations.

Threefold Focus

Lauda’s threefold focus in our work with individual clients is on:

  • KEY RELATIONSHIPS    Innovative glances on relationships lead to:
    – Re-defining of an ‘inner circle’ of focus
    – Implementing a promising, intelligent strategy for enhancing each relationship in this circle – one by one.
  • KEY CHALLENGES     Innovative perspectives on demanding issues at the core of an executive’s responsibilities – this way approaching solutions that promote progress in both business and invaluable executive learning.
  • KEY VITALITY     Optimizing the essential interface between a leader’s mental, emotional and physical vitality; this together with building healthy energy reservoirs greatly bolsters an executive’s daily life and impact.

Here are some of the rather rare skills we utilize to maximize each individual client’s potential:

  • Understanding crucial details of the interaction between a leader’s mental, emotional and physical vivacity (personal energy) – and how that crucial interplay can be significantly improved.
  • Accurately translating the above into the terrain of successful relationship dynamics.
  • Knowing how to enrich a person’s overall quality of leadership in ways perfectly attuned to his or her unique individuality.
  • Promoting the ongoing evolution of congenial authenticity at the core of an executive’s life while he or she is faced with ever new professional challenges.
  • Grasping a leader’s one-in-a-kind “growth dynamics” in sync with his or her best route to learning ‘on the go’.
  • All the way removing unnecessary conflict ‘debris’ in leaders’ lives.

Executive Boards – the Evolution Game

As one of the pioneers in coaching corporate management teams, Lauda’s work today is based on an extensive wealth of know-how in live interventions with top teams.

Next to a more traditional approach Lauda has developed the innovative Accelerated Co-ActionThis process lets top teams achieve more effective operating dynamics as a team – without them having to become a ‘role model team’ overnight. While swiftly enhanced cooperation & relationship dynamics within a top group is key here, it naturally results in a top group’s higher co-effectiveness.

At the core of this Lauda process is the accelerated establishment of three qualities that great executive boards excel in:

  • UNIFIED INTELLECTS – an executive circle finds new ways for intelligently cohesive, genuine co-operation. In it improved pathways establish themselves for fusing decisive intellects effectively.
  • FOCUSED STAMINA – next, members of the executive circle add an element of strength (co-stamina) to their mental unity. Mutual support regains its positive momentum, and begins to pay dividends in terms of business (and, not entirely unimportant, in terms of fun).
  • DYNAMIC SPARK – a new level of shared spark turns ‘positively contagious’ beyond top management itself, directly impacting a larger pool of highly valuable contributors and talent. An agile and highly effective top circle convinces with its superior dynamics.

Accelerated Co-Action accommodates the following, frequent needs/requests:

  • Absolutely minimized additional time investment.
  • Many capable leaders are true skeptics, at least covertly so, of generic team building efforts. Yet it’s those executives who are often very open to engage innovatively and somewhat entrepreneurially in a promising program focusing on better cooperative dynamics with important others.
  • The simple starting point here is the sincere involvement of a few, well-selected members; they must be seen as decisive for the team’s desired, future dynamics. Kick-starting/initiating an encouraging momentum among those members will expand more and more – to eventually turn positively-infectious to the entire team and its work dynamics.

Examples of practical solutions for specific challenges

Lauda takes responsibility for finding viable solutions for (for instance) the following specific challenges:

  • New, corporate strategies require swift implementation through motivated business unit leaders and their teams. Yet internal resistance slows down progress dramatically.
  • Management teams that are complemented by new members need to generate highly productive cooperation without much trial and error. The goal is to swiftly affect other important tiers/layers in the organization (business units, key talent/individuals etc.).
  • A business unit has difficulties reaching its goals. Strength in realizing important market opportunities becomes even more paramount, so does executing measures and strategy supportive of revenue increase. Yet, dedication to internal affairs and some ‘political’ activities are big obstacles. Now the call of the hour is to bring fragmented performance dynamics toward a shared, strong forward movement – swiftly.
  • Capable leaders generate great success with their own teams of direct reports. Yet those teams have a hard time generating smooth intersections/overlaps with other essential corporate teams. A Company Is Team attitude is the objective – a real-life demeanor that reduces friction and strengthens effective cooperation among teams. Teams that is, which decide the organization’s business success.
  • Upper management layers need to be complemented by often rare, valuable talent. Yet, the current leadership culture doesn’t have what it takes to attract the best candidates. It becomes obvious that the logical starting point for top level talent attraction and retention is the existing management team.


Lauda’s exclusive Workshops are designed to accelerate the development of leaders and high-potentials. They combine lively interaction and highly relevant information with an element of one-on-one coaching to foster longer-term individual learning success. The workshops are rooted in the findings of many years of corporate problem solving, sparring of executives and of leadership teams, as well as in the findings of numerous “research dialogs” with outstanding leaders.

Overview of Workshop Topics

  • Four Towers of Strength – improving the interface of mental, emotional, and physical vitality, as well as winning authenticity at its core.
  • The Fire of Giving Presentations – enlivening content and key points with genuine emotion.
  • Dynamic Co-Leading– how dynamic and cohesive leadership circles impact their organization’s productivity.
  • Conflict Intelligence– learning to capitalize on the energy of friction.

Leadership Ethics in Tomorrow’s Generation

Tom Lauda has a strong personal commitment to how the next generation of leaders will develop. It is based on a heartfelt caring for preparing young people for future leadership responsibilities. All of Lauda’s activities at business schools internationally are rooted in this personal caring of Tom Lauda. His primary concern is facilitating an authentic, dynamic outlook on leadership that lets young potential leaders intelligently experiment with “leading others” and acquire advantageous skills.

Encouraging the development and enhancement of positive personal ethics is central – with both its mental and emotional components. Being in tune with the new generation’s unique spirit is important to Tom Lauda’s teaching. After all, it will be out of that very spirit that a new wave of capable and great leaders will arise. Tom Lauda’s refreshing style, candidness and unorthodox views have made him a favorite lecturer with many students.

Tom Lauda’s Teaching Activities

Dr. Lauda’s academic teaching record includes:

  • UCLA, University of California in Los Angeles, Anderson Business School
  • Case Western Reserve University, Weatherhead School of Management
  • Fordham University, Graduate School of Business Administration
  • Vienna University of Economics & Business Administration
  • University of St. Gallen
  • University of Geneva (HEC)
  • University of Sydney, Graduate School of Business
  • University of Western Australia, Graduate School of Management
  • Indian Institute of Management Bangalore (IIMB)
  • Art Center College of Design, Pasadena/Los Angeles
  • Diplomatic Academy of Vienna
  • Monterey Institute of International Studies.


“Tom is an exceptional teacher. The students responded very positively to his MBA course, which was demanding and well structured. Under Tom’s direction, the students improved their practical team work significantly and he also had a marked influence on their learning effectiveness.” – Murray Wells, Dean, GSB, University of Sydney

“Dr. Lauda has been essential in forming a unique team at our Strategic Management Department which works closely with the for-profit industry. Even years after his work with a group of professors, researchers and assistants the ‘spirit’ within the group can still be felt and keeps producing outstanding results, both for the academic and the business world.” – Rolf Eschenbach, Head of Department of Strategic Management, Vienna University of Economics

“In many years of collegial association and joint effort with Tom Lauda I view him as very effective and persuasive, especially in the development of high-performance teams and relationship management among leaders. I respect both his knowledge and his ability to transform this knowledge into effective practice.” – Fred Massarik (1926-2009), Professor, Human Resources, Human Systems, Anderson School of Management, UCLA